From initial purchase to resale value, car colour can play a significant role. While we all have personal preferences, understanding market trends about car colours can help you decide which shade is right for you, and which shade will give you the best resale price if you choose to sell.
Your vehicle's colour can also play a role in its value. So, what's it all about? This article aims to find that out.
If you're looking for maximum resale value in a car yard near you, consider purchasing a car in a sober colour, like blue, silver, black and white. These colours have the broadest appeal and tend to retain their value in the long term.
Custom paint jobs and bright colours can be off-putting to some buyers, which could limit the resale value of your vehicle. If you choose an unconventional colour for your car, you may effectively exclude many potential buyers.
Because red has always split opinion, we recommend you refrain from a red repaint, especially if you're unsure and want to reach maximum resale. While red might suit some cars, it can make others appear garish to conservative eyes.
Smaller cars break this rule - as they come in brighter colours and continue to sell well in the second-hand car market. It's not uncommon to see smaller vehicles in unusual, bright colours marketed to younger people who favour more colourful shades.
Stick with sober colours for bigger cars. Vehicles with imposing shapes and bright colours are too much for many people. Sober shades of colour can give a car that bright, sophisticated look without making too much noise. You'll be able to cast your net wider when looking for buyers, too.
Cars intended for family use tend to sell better in more conservative colours. As these cars will likely be used for family travel and work purposes, a more mainstream colour will attract a broad spectrum of people with families.
With the above information in mind, we recommend you play it safe and go for sober, conservative shades instead of something brighter – particularly if you want to get the maximum resale value.
Neutral Colours (White, Black, Grey, Silver): Neutral colours like white, black, grey, and silver are popular with buyers. Many associate neutral colours with elegance and timelessness, making them safe resale choices. White cars, in particular, tend to retain their value well due to their high demand and perceived cleanliness. Black and silver cars also perform well in resale, appealing to many buyers.
Bright Colours (Red, Blue, Yellow): We know that bright colours make a vehicle stand out. But that can also be a double-edged sword. Some people like a bold choice, but many prefer more sedate colours. While they attract a specific audience, this audience might be much smaller than those wanting a neutral colour, limiting potential buyers.
Unusual Colours (Green, Orange, Purple): Cars in uncommon colours like green, orange, and purple can be harder to sell. These colours often cater to niche markets and may appeal to someone other than the average buyer. As a result, cars in these colours may depreciate faster. They may also have a lower resale value compared to more popular colours.
Geographic Location: lighter colours (white and silver) are often preferred in hot climates because they reflect heat better than darker colours.
Vehicle Type: a bright red colour might enhance the resale value of a sports car but could have the opposite effect on a luxury sedan. Understanding the typical buyer profile for a specific vehicle type can help determine the best colour choice for resale purposes.
Market Trends: Car colour trends can change over time. What's popular today might not be in demand in a few years. Neutral colours tend to be more resilient to evolving trends.
Maintenance and Condition: The condition of the car's paintwork is crucial. Regardless of the colour, a well-maintained exterior with minimal scratches and a glossy finish will always have a better resale value. Darker colours can show dirt and scratches more easily.
If you're serious about choosing a colour that will maintain a good resale value, start by reviewing recent sales data and trends in a car yard near you. Many online vehicle marketplaces and reports provide valuable insights into popular colours and their impact on resale value.
Choose a colour that not only appeals to you but also has a broad appeal. Neutral colours are generally safer bets for long-term resale value.
At Tony Lahood Motors, we take pride in providing safe, top-quality used vehicles at affordable prices. We consider ourselves the best secondhand car dealers in Parramatta Road. Our team is ready to help you with any questions or safety concerns; call us, and we'll talk you through them. Start by searching 'car dealerships near me.'
Whether you need a secondhand car or are considering buying one soon, Tony Lahood Motors Sydney can help. We stock some of the best secondhand cars in Australia, all with great finance options.
Contact Tony Lahood Motors today, the trusted car dealership for the best used cars in Parramatta Road, Sydney.
